Cowboy Chicken Fires Up New Texas-Inspired Tacos with Bold Flavors

Fans of wood fire flavor have something new to celebrate. Cowboy Chicken rounds up three all-new tacos plus a sweet, limited-time chocolate-filled churros dessert, bringing big Texas flavor to the table this season. These offerings are available from March 9-May 31, 2026.

Cowboy Chicken’s new taco lineup highlights the brand’s signature rotisserie cooking and bold seasonings. Each taco plate includes two tacos served with ranchero beans, chips and salsa. Taco varieties include:

  • Crispy Tenders Taco ($13.50): Two golden, crispy chicken tenders are tucked into warm tortillas with melted cheese, fresh lettuce, tomatoes and zesty jalapeño ranch. Crunchy, comforting and family-friendly, this taco delivers a fun twist on classic chicken tenders that appeals to guests of all ages.

  • Tex Mex Chicken Taco ($13.50): This taco combines chicken tinga with roasted onions and tomatoes and is topped with crema, fresh cilantro and cotija cheese. Featuring wood fire rotisserie chicken, this taco delivers a balanced combination of smoky flavor and bright toppings for a lighter yet craveable option.

  • Smoky Brisket Taco – ($14.50): Rich, premium brisket seasoned with Cowboy Chicken’s signature Cowboy Dust takes center stage in this bold Texas creation. Layered with salsa, pickled onions, cilantro and cotija cheese, it’s a smoky barbecue-inspired taco that celebrates big flavor. Note: This premium option is $1 more than the other tacos.

To round out the meal, Cowboy Chicken offers chocolate-filled cinnamon sugar churros ($4.50) topped with a sweet cream drizzle. The indulgent treat is the perfect dessert accompaniment to a meal of satisfying tacos. Guests can pair their meal with jalapeño lemonade, a refreshing sweet-heat combination that complements the new menu items.

Limited-Time Promotions (March 9-May 31, 2026)

  • Free Chocolate Churros Tuesdays: Guests who purchase any taco entrée after 4 p.m. on Tuesdays can receive free chocolate-filled churros. The offer is available in-store, online or in the app using code CHURRO. Limit one per transaction while supplies last.

  • 2X Taco Rewards: Loyalty members can earn double rewards points on any taco entrée purchase throughout the promotional period when ordering through the app.


About Cowboy Chicken

Cowboy Chicken is a fast casual restaurant chain specializing in real wood fire rotisserie chicken. The brand has been included in Fast Casual’s Top 100 Movers & Shakers list every year since 2011 and in 2017 won the Emerging Chain of the Year award from Restaurant Business and was named one of the Top 25 Most Loved Brands by Foodable. Forbes magazine also chose Cowboy Chicken as a “Hot Restaurant Chain to Buy into Now,” and in 2020, QSR ranked Cowboy Chicken #14 in its 40 Under 40 list of the 40 most exciting fast casual concepts with fewer than 40 units. Cowboy Chicken is currently seeking qualified franchisees to help build the brand in select markets across the U.S. For more information, visit cowboychicken.com or email franchise@cowboychicken.com.


Editor’s note: This article was posted on March 4, 2026. Please be aware that pricing, hours of operation, availability of specials and menu items may change over time. For the most up-to-date information, please refer directly to the restaurants mentioned above.

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